Brac Bank launches ‘Borenno’ for SME customers

Brac Bank has launched a premium banking service styled "Borenno" for clients in the small and medium enterprise (SME) industry.

Selim RF Hussain, managing director of the bank, inaugurated the new service at the bank's head office in Dhaka recently, said a press release. 

As an SME-focused bank, Brac Bank strives to provide comprehensive banking products and services designed specifically for SMEs.

Borenno is a bundle of services for SME priority customers with specialised banking services to fulfil their needs and choices.

The service will bring SME customers under the umbrella of premium banking services, giving high-value customers unrestricted privileges and exclusive perks.

Customers will get priority service in all aspects -- deposits, lending, general banking services and so on.

Syed Abdul Momen, deputy managing director of the bank, M Masud Rana, deputy managing director, Md Mahiul Islam, head of retail banking, and Sheikh Mohammad Ashfaque, head of branches, were present.