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Facebook unveils 'dislike' button, but there's a catch

Facebook has finally unveiled its much speculated "dislike" button, but there is just one catch- it not a button but six new emoji, each representing their own feeling.

The site is now rolling out its solution in the form of emojis that represent "Love," "Haha," "Yay," "Wow," "Sad" and "Angry." They will appear both in mobile and desktop versions of Facebook, and once they do appear, there will be no way to turn them off, though Facebook at one point considered that option.

Engadget en Espanol first reported and TechCrunch confirmed with Facebook that the company will commence testing the new feature in Ireland and Spain tomorrow (Friday), reports Mashable.

The new emotions will be displayed as a drop-down menu below the regular "like" button, and it will be available both on Pages and regular user profiles.

As far as Facebook's Ad Manager is concerned, all the new reactions will be considered as a "like" — for now. According to Adam Mosseri, Facebook's director of product, who spoke with TechCrunch, they will eventually be registered separately in Facebook's analytics dashboard.

In September, Facebook CEO Mark Zuckerberg announced the company is definitely working on a way to express empathy in a reaction to Facebook posts, though not strictly a "dislike" button. "We are very close to shipping a test of it," he said at the time.

 

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Facebook unveils 'dislike' button, but there's a catch

Facebook has finally unveiled its much speculated "dislike" button, but there is just one catch- it not a button but six new emoji, each representing their own feeling.

The site is now rolling out its solution in the form of emojis that represent "Love," "Haha," "Yay," "Wow," "Sad" and "Angry." They will appear both in mobile and desktop versions of Facebook, and once they do appear, there will be no way to turn them off, though Facebook at one point considered that option.

Engadget en Espanol first reported and TechCrunch confirmed with Facebook that the company will commence testing the new feature in Ireland and Spain tomorrow (Friday), reports Mashable.

The new emotions will be displayed as a drop-down menu below the regular "like" button, and it will be available both on Pages and regular user profiles.

As far as Facebook's Ad Manager is concerned, all the new reactions will be considered as a "like" — for now. According to Adam Mosseri, Facebook's director of product, who spoke with TechCrunch, they will eventually be registered separately in Facebook's analytics dashboard.

In September, Facebook CEO Mark Zuckerberg announced the company is definitely working on a way to express empathy in a reaction to Facebook posts, though not strictly a "dislike" button. "We are very close to shipping a test of it," he said at the time.

 

Comments