aamarPay is a brand initiative of Soft Tech Innovation Ltd (FinTech). It is currently one of the pioneer online payment gateway service providers (PSO: payment system operator) in Bangladesh. It supports Visa, Master Card, Nexus Card, AMEX, and other networked cards of Qcash, mobile financial services such as bKash, Rocket, Nagad etc. aamarPay offers services such as Payment Gateway, Super App for B2C/C2B, aamarPay QR, and Payment Link. 

Awards

•    PSO License by the Central Bank of Bangladesh.
•    PCI-DSS Certification for maintaining security and protecting sensitive cardholder data.
•    ISO 27000-01 Certification for maintaining the highest standards of information security management.
•    Gold Medal in ITEX Awards 2023, Malaysia.

Core products and services

• aamarPay Payment Gateway: Key features such as multiple payment options, secure transactions, easy integration, responsive checkout, real-time transaction monitoring, fraud detection, refund management, API availability, etc.
• aamarPay Super App: A single-purpose application for online payments, with key features such as mobile recharge, utility bills, hotel booking, banking services, flight booking, government e-services, insurance, food, courier services, merchant payment, credit card bill payment, OTT payment,  online service/subscription, etc.

Upcoming projects

•    Virtual debit cards support to make payments through the aamarPay Super app.
•    Educate the next generation to manage money through the power of Artificial Intelligence, where users will make a digital footprint and create a financial ecosystem to build a unique alternative credit score that will be beneficiary to get access to financial credits.

Traction 

•    USD 32M as of 2022

Competitive advantage

•    SME-friendly pricing
•    State-of-the-art technological infrastructure. 
•    Various plugins and APIs for smooth integration
•    Payment link for social media businesses
•    Dynamic dashboard & merchant app
•    Bangladeshi super app for bill and booking payment
•    Secured card data store for quicker transaction experience PCI-DSS compliant
•    Various popular payment schemes
•    Custom invoice generator over SMS & email
•    Dynamic QR payment to accept in-store
•    ISO 27001 Certified for information security

Notable competition

•    SSLCommerz 
•    ShurjoPay 
•    PortPOS

Impact 

•    Created employment of 70+ people
•    Contributing to the development of the digital payment ecosystem
•    Reducing cash dependency
•    Financial inclusion
•    E-commerce facilitation

Contact: ishtiaque@aamarpay.com