CNN interview SRK

‘Ban it if it’s harmful’: Shah Rukh Khan defends endorsing soft drinks

“The bigger issue is this: today, it’s smoking; tomorrow, it’ll be something else. Where do you draw the line? Art should be left to flourish without interference. I firmly believe the Indian audience is discerning enough to separate fiction from reality. The notion that someone will start smoking simply because an actor does is outdated. There are far more pressing health issues to address than smoking in films,” he remarked.

January 3, 2025
January 3, 2025

‘Ban it if it’s harmful’: Shah Rukh Khan defends endorsing soft drinks

“The bigger issue is this: today, it’s smoking; tomorrow, it’ll be something else. Where do you draw the line? Art should be left to flourish without interference. I firmly believe the Indian audience is discerning enough to separate fiction from reality. The notion that someone will start smoking simply because an actor does is outdated. There are far more pressing health issues to address than smoking in films,” he remarked.