Fashion

Rooted in tradition, styled for the world

For decades, Bangladeshi fashion has grappled with an unspoken dilemma — how does one balance global aspirations with cultural heritage? The answer, for many, seemed to lean toward western influences, often at the expense of traditional styles.

The ultimate shopping guide for kids this Eid

Eid-ul-Fitr children’s fashion blends tradition and modernity, featuring crop tops, dhoti pants, jumpsuits, shararas, and panjabis. Accessories and footwear complete festive looks, with popular shopping spots offering stylish yet comfortable outfits perfect for summer celebrations.

The comfort and charm of casual wear

Eid is a season of absolute joy. As much as we love opulent outfits for this festive occasion, casuals are the real unsung heroes. From cooking to decorating the house to meeting unexpected but welcome visitors on Eid day and after, casuals keep us feeling comfortable while keeping us looking pretty.

Eid jewellery trends: Must-have accessories for a glamorous look

Elevate your Eid outfit with statement jewellery like Kundan necklaces, jhumka earrings, statement rings, bangles, and anklets. Mix traditional and modern styles for elegance. Hair accessories add regal charm. Balance is key for a polished festive look.

Tasmit Afiyat Arny on reinventing Jamdani for the global bridal market

Tasmit Afiyat Arny revolutionizes Jamdani bridal couture with Serenova, blending tradition and modernity. Despite production challenges, her global expansion, sustainable approach, and cultural education drive Jamdani’s transformation into a sought-after luxury fabric in international fashion markets.

#Women Empowerment / Rewriting the rules of fashion: In conversation with Azra Mahmood

Azra Mahmood, a pioneering figure in Bangladesh’s fashion industry, discusses her journey, evolving trends, and industry challenges. She emphasizes continuous growth, inclusivity, and perseverance, envisioning Bangladesh’s future as a global fashion hub with better management and recognition.

A versatile guide to styling belly chains with elegance and playfulness

As history has proven to repeat itself, fashion trends are no different. We have seen the comeback of Y2K fashion in the 21st century and now we embrace the alluring charm of body chains and belly chains.

Stay warm, stay stunning: Stylish jackets and layering hacks

With winter festivities in full swing, is it time to rethink our wardrobe? What do we sacrifice this time: warmth or style? Well, with the right set of choices, would say, neither!

How to look good with grey hair: The silver fox’s guide

if heroes like George Clooney and King Khan can reinvent themselves with grey, so can you.

October 14, 2024
October 14, 2024

The checkered comeback: Gamchas go high fashion

In the sartorial world, checks have a special significance. They are forever in fashion, always loved and appreciated. From children’s school uniforms to high fashion runways checks are everywhere and how!

October 13, 2024
October 13, 2024

You think you’re stylish? Thank the military for those casual Friday looks!

From corporate suits to rugged streetwear, the influence of military attire is everywhere. This connection was hiding in plain sight, especially for those of us Dhakaites juggling work commutes, the relentless heat, and the ever-changing urban landscape. But how did uniforms and military innovation come to define so many fashion staples?

September 26, 2024
September 26, 2024

Sharat’s graceful homage

Fall brings a whole new meaning to Bengali fashion. In this day and age, we love taking cues from global trends and fusing them with our versatile styles the rest of the year, but come this season we still lean towards more traditional forms and hues.

September 15, 2024
September 15, 2024

Why settle for beige? Embrace the colours in your wardrobe and makeup

Bright colours dominate beauty trends, with bold hues on lips, cheeks, and eyes. Designers’ Spring and Fall collections feature vibrant shades like wild strawberry and jungle green. Graphic cat eyes and colourful blushes enhance playful, youthful looks.

July 29, 2024
July 29, 2024

Dignity, self-expression, and fashion

Clothes give definition to a person; they accentuate one’s personality. For me and most fashionistas I have known in life, fashion is not only about the runways; rather, it’s about the city streets and the village markets

July 7, 2024
July 7, 2024

Empowering women, one jewel at a time: The inspiring story of Dipu’s Candor

During COVID-19, one woman's creativity soared, transforming her vision into a flourishing business in a remarkably short span. But it was only a few months ago, teacher-turned-entrepreneur Dipu decided to take her vision for unconventional jewellery to the masses. Her dream, however, was not to succeed alone, but to take underprivileged women in her community with her.

June 24, 2024
June 24, 2024

Come Fly with Me!

A picture is worth a thousand words they say.

June 10, 2024
June 10, 2024

To cut CO2 emissions, let’s tackle over-production

We live in a world where approximately 9.2 percent of the global population lives on less than $2.15 per day according to figures from 2019.

June 4, 2024
June 4, 2024

Eid collection wrapped with a piece of nobility

The Eid-ul-Adha collection by SaRa Lifestyle features diverse patterns and motifs, including prints and embroidery

May 26, 2024
May 26, 2024

Cherishing the vogue from the golden era

Recently, a web-series reminded us subtly about the importance of elegance, detailing, and the finesse of traditional cuts and embroidery in the way we used to dress.