Rantages

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.

June 29, 2024
June 29, 2024

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.