Syndicate Chorki

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.

‘Why are OTT characters sending me friend requests?’

Recently, the characters from OTT shows, Allen Swapan from “Syndicate”, and its spin-off “Myself Allen Swapan”, and OC Harun from “Mohanagar” has been actively interacting with fans on the social media prior to the release of these shows.

June 29, 2024
June 29, 2024

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.

April 16, 2023
April 16, 2023

‘Why are OTT characters sending me friend requests?’

Recently, the characters from OTT shows, Allen Swapan from “Syndicate”, and its spin-off “Myself Allen Swapan”, and OC Harun from “Mohanagar” has been actively interacting with fans on the social media prior to the release of these shows.

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