China automobile industry

BYD's global expansion push runs into stiff Japan test

BYD is rolling out electric-vehicle charging stations and ramping up marketing and customer incentives in Japan, aiming to boost sales in a market that has become a stumbling block in the Chinese automaker's global expansion

September 5, 2024
September 5, 2024

BYD's global expansion push runs into stiff Japan test

BYD is rolling out electric-vehicle charging stations and ramping up marketing and customer incentives in Japan, aiming to boost sales in a market that has become a stumbling block in the Chinese automaker's global expansion