In an era dominated by “fast fashion”, where clothing items are produced rapidly by mass-market retailers to meet the latest trends, the “slow fashion” movement presents a conscientious alternative. Slow fashion is about prioritising quality over quantity, focusing on sustainability, and making ethical choices that benefit the environment and society.
Slow fashion is about prioritising quality over quantity, sustainability, and making ethical choices
It is near impossible to manage a new set of clothes every day. It is neither justifiable, workable, ecologically efficient, financially viable, nor intelligent. But then there’s social media and society’s deep-rooted judgement against misfits like a tacky outfit repeater. How do we manage both – or do we?
Friendship Colours of the Chars is the leading slow fashion brand in the country. They provide Bangladeshi women from marginalised char regions training and work opportunities. With a vision to mark the popularity of slow fashion in Bangladesh, Friendship Colours of the Chars organised a dazzling fashion show titled “A Night of Traditions'' at the Grand Ballroom of Intercontinental Dhaka on 25 November 2022. In a world of fashion that moves quickly, the celebration was meant to honour the happiness that their artisans create slowly and by hand.
In today’s consumerist culture inside a materialistic world, slow fashion can be the conduit towards a sustainable fashion industry.
In an era dominated by “fast fashion”, where clothing items are produced rapidly by mass-market retailers to meet the latest trends, the “slow fashion” movement presents a conscientious alternative. Slow fashion is about prioritising quality over quantity, focusing on sustainability, and making ethical choices that benefit the environment and society.
Slow fashion is about prioritising quality over quantity, sustainability, and making ethical choices
It is near impossible to manage a new set of clothes every day. It is neither justifiable, workable, ecologically efficient, financially viable, nor intelligent. But then there’s social media and society’s deep-rooted judgement against misfits like a tacky outfit repeater. How do we manage both – or do we?
Friendship Colours of the Chars is the leading slow fashion brand in the country. They provide Bangladeshi women from marginalised char regions training and work opportunities. With a vision to mark the popularity of slow fashion in Bangladesh, Friendship Colours of the Chars organised a dazzling fashion show titled “A Night of Traditions'' at the Grand Ballroom of Intercontinental Dhaka on 25 November 2022. In a world of fashion that moves quickly, the celebration was meant to honour the happiness that their artisans create slowly and by hand.
In today’s consumerist culture inside a materialistic world, slow fashion can be the conduit towards a sustainable fashion industry.
