barbenheimer

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.

'Barbie' retains top spot at the US box office for fourth week

The success of "Barbie" and "Oppenheimer" has come amid a backdrop of turmoil in Hollywood, as a historic double-strike by writers and actors has brought productions to a halt.

Warner Bros apologises after Barbenheimer tweets spark criticism in Japan

A public apology was issued from Warner Bros Film Group in the US after a series of responses related to Barbenheimer on X sparked criticism in Japan.

Barbenheimer' box office sales keep rolling in second weekend

The film, which stars Margot Robbie in the titular role, and Ryan Gosling as Barbie's iconic beau, Ken, sends Mattel Inc's iconic doll on an adventure into the real world.

'Barbenheimer' frenzy gives sluggish summer box office a major boost

"Barbenheimer" became a cultural moment, sending crowds to AMC Entertainment, Cineplex and other cinema chains. More than 200,000 people purchased tickets to see "Barbie" and "Oppenheimer" on the same day, according to the National Association of Theatre Owners.

India's biggest cinema operator banks on "Barbenheimer" after Bollywood flops

It also cut snack prices - which movie goers have often complained about for costing more than the ticket - and is offering unlimited popcorn refills on weekends.

June 29, 2024
June 29, 2024

An unlikely partnership: How internet humour is reshaping film marketing

In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.

August 15, 2023
August 15, 2023

'Barbie' retains top spot at the US box office for fourth week

The success of "Barbie" and "Oppenheimer" has come amid a backdrop of turmoil in Hollywood, as a historic double-strike by writers and actors has brought productions to a halt.

August 2, 2023
August 2, 2023

Warner Bros apologises after Barbenheimer tweets spark criticism in Japan

A public apology was issued from Warner Bros Film Group in the US after a series of responses related to Barbenheimer on X sparked criticism in Japan.

July 31, 2023
July 31, 2023

Barbenheimer' box office sales keep rolling in second weekend

The film, which stars Margot Robbie in the titular role, and Ryan Gosling as Barbie's iconic beau, Ken, sends Mattel Inc's iconic doll on an adventure into the real world.

July 24, 2023
July 24, 2023

'Barbenheimer' frenzy gives sluggish summer box office a major boost

"Barbenheimer" became a cultural moment, sending crowds to AMC Entertainment, Cineplex and other cinema chains. More than 200,000 people purchased tickets to see "Barbie" and "Oppenheimer" on the same day, according to the National Association of Theatre Owners.

July 23, 2023
July 23, 2023

India's biggest cinema operator banks on "Barbenheimer" after Bollywood flops

It also cut snack prices - which movie goers have often complained about for costing more than the ticket - and is offering unlimited popcorn refills on weekends.