Asia

[WATCH] The most 'racist' ad ever?

A black man and a young Chinese woman are flirting, as he leans in for a kiss she thrusts a detergent capsule in his mouth and bundles him into a laundry machine.

She sits atop the machine as the man spins and screams inside until, to her apparent delight, out pops a handsome Chinese man dressed in a clean, white t-shirt.

This staggeringly offensive advert is attracting outrage on both the Chinese and wider web, with users blasting it for being racist.

"My god," wrote one user on Weibo, China's version of Twitter. "Don't Chinese marketing people get any education about race?"

While a large number of Africans live in China, particularly in southern Guangdong province, many have complained of facing discrimination and prejudice from locals due in part to a widespread stigma against dark skin.

That stigma also exists in other Asian countries, a Thai beauty company was forced to withdraw an ad and issue an apology after it released a commercial saying "just by being white, you will win."

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[WATCH] The most 'racist' ad ever?

A black man and a young Chinese woman are flirting, as he leans in for a kiss she thrusts a detergent capsule in his mouth and bundles him into a laundry machine.

She sits atop the machine as the man spins and screams inside until, to her apparent delight, out pops a handsome Chinese man dressed in a clean, white t-shirt.

This staggeringly offensive advert is attracting outrage on both the Chinese and wider web, with users blasting it for being racist.

"My god," wrote one user on Weibo, China's version of Twitter. "Don't Chinese marketing people get any education about race?"

While a large number of Africans live in China, particularly in southern Guangdong province, many have complained of facing discrimination and prejudice from locals due in part to a widespread stigma against dark skin.

That stigma also exists in other Asian countries, a Thai beauty company was forced to withdraw an ad and issue an apology after it released a commercial saying "just by being white, you will win."

Comments