Online marketplace Daraz Bangladesh has taken huge preparations for the biggest one-day sale campaign "Eleven Eleven" to keep its promise to present with the best customer and seller support.

To make the campaign a success, it has also taken a number of initiatives, including the recruitment of more than 400 customer and partner support executives.

The new batch of executives have boosted the pipeline of Daraz's CS and PSC (Customer Service and Partner Support Center) units, which are acknowledged under the name – "Delight Squad" with the tagline "Always Here For You", Daraz said in a press release today.

The employees have also been equipped with all necessary information to deliver a prompt response to queries and log complaints whenever necessary to streamline the channels. 

Its "Issue Resolution Team" is similarly decked up with necessary resources to cater to customer and seller issues at full capacity, Daraz said.

"We are leaving no stones unturned to deliver our customers and sellers with the best possible service throughout our signature sale campaign. On this year's 11.11, we shall present our shoppers with the ultimate ease and fun of shopping," said Farhana Rafiq Uzzaman, chief customer officer of Daraz.

"By hiring new recruits, we are working towards ensuring hassle-free deliveries, prompt complaint resolution, and overall top-notch service, as a preparation for our much-anticipated event," she said.

In addition to such foolproof preparation, Daraz's own smart chatbot "DAZ" shall remain on standby with all its features to support customers with all the information regarding the "11.11 Campaign" tractions, and prepayment offers round the clock, Daraz said.