Panasonic, a technology company with over 65 years of expertise in manufacturing air conditioners (ACs), recently launched its new range of inverter AC line-up, the KU series, manufactured in Bangladesh.

The new models are customised to suit local needs and are available in 1.0, 1.5, and 2.0-tonne models, which are now available across all retail outlets of our authorised partners in the country.

Fumiyasu Fujimori, managing director of Panasonic Marketing India, PLSIND, inaugurated the Made-in-Bangladesh Aircon KU-series in Dhaka, according to a press release.

Fujimori said, "Bangladesh is a strategic country for Panasonic in the South Asia region, and the launch of our new range of ACs has been based on consumer feedback and designed to suit the local environment."

"From localised manufacturing to offering a connected, comfortable, convenient, and energy-saving solution – Panasonic's new range of ACs promises technology, durability, trust, and quality," he added.

Commenting on the launch, Bhupender Bhardwaj, senior general manager of SAARC, PLSIND, said, "We have been a committed partner of Bangladesh for several decades, contributing to our consumers' needs that extend beyond basic cooling, indoor air hygiene, efficiency, and technological integration (connectivity)."

"We will continue to sell our advanced range of smart, inverter air conditioners to our customers to redefine their smart home experience," he added.

The new series comes with advanced technology-enabled features such as MirAle – an IoT-enabled connected platform, True AI – automatic adjustment for optimal comfort cooling, and personalized sleep profiles.

It also has Converti7 – an energy-saving feature, Shield Blu+ Technology – which helps withstand tough weather conditions, and Crystal Clean – which enhances cooling performance and energy efficiency, to name a few.

Sunil Batra, managing director of Media Matrix at GBES, along with other dignitaries, was also present.