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Miniso Gulshan 2 transformed into a whimsical wonderland this Friday as fans flocked to the highly anticipated launch of the Official Miniso x Sanrio's latest product line.

The event not only showcased a delightful array of Miniso x Sanrio merchandise, featuring beloved characters like Hello Kitty, Kuromi, and My Melody but also created an engaging experience for attendees with a plethora of free giveaways and special gifts.

From the moment guests entered the store, they were greeted by colorful decorations that captured the essence of Sanrio's playful spirit.

The atmosphere buzzed with excitement as fans of all ages gathered to celebrate their favorite characters. The event featured interactive stations where attendees could take photos, engage in fun activities like the claw machine, Pin the Hello Kitty , and even join in the celebration with life-sized Hello Kitty and Kuromi mascots.

As part of the celebration, Miniso offered an array of exclusive giveaways throughout the day. The first 150 customers received special Goody bags filled with adorable merchandise, including t-shirts, stickers, diary and many more. Guests also had the chance of winning event-exclusive Sanrio posters and plush toys.

One of the highlights of the event was undoubtedly the appearance of popular Hello Kitty and Kuromi mascots. Children and adults alike were thrilled to take photos with their favorite characters, creating memories that will last a lifetime. This interactive element brought the beloved figures to life, enhancing the festive atmosphere and allowing fans to connect with the Sanrio universe on a personal level.

The launch showcased a range of new products, including stationery, bags, electronics, cosmetics, home décor, and accessories, all adorned with iconic Sanrio designs. Customers eagerly lined up to explore the vibrant displays, with many items selling out quickly. 

The event also emphasized community spirit, inviting fans to share their love for Sanrio products. Social media contests encouraged attendees to tag their favorite Sanrio buddies and spread the news. 

The Sanrio product launch at Miniso was more than just a shopping event; it was a celebration of joy, creativity, and community. With free giveaways, engaging activities, and the chance to connect with beloved characters, attendees left with smiles on their faces and new treasures in hand. As Miniso continues to bring the magic of Sanrio to its stores, fans can look forward to more enchanting events and delightful products in the future.