UNDP, WebAble partner up to make stay-at-home less challenging
Last month WebAble partnered up with United Nations Development Programme in Bangladesh (UNDP) to help flatten the curve of the Coronavirus spread.
The duo aimed to make staying at home more bearable for people and this led to the launching of the #StayHomeChallenge on March 24, according to a press release.
The challenge was designed to spread positivity among people staying home. The partners created messages to help people stay patient, be positive, and be hopeful.
To spread the message, they collaborated with top musicians, actors, artists, comedians, dancers, public figures, and online influencers.
A stay-home music video was created with Chirkut, Minar, and ABD by online collaboration.
Gaan Bangla and Robi joined #StayHomeChallenge to entertain the audience with live concerts. Inspired by the call to action, celebrities and general public shared their stories with WebAble and UNDP.
The #StayHomeChallenge reached over 18million Bangladeshis in two weeks. The videos were viewed over 6.5million times with 2million post engagements on Facebook.
The campaign brought people together to uplift their spirits and helped them stay home and be positive.
Comments