In a time when we often find ourselves lost in the fast pace of life, where convenience tends to overshadow culture, Rumana Chowdhury strives to preserve and celebrate art and tradition by bringing it into our everyday lives. A designer with a timeless vision, Chowdhury is renowned for her fashion label, WARAH, where she focuses on Khaadi, Muslin, and Jamdani, creating enduring masterpieces that highlight local fabrics and honour our rich heritage.

They say a creative mind's thirst for creation never ends, and this is especially true for Rumana Chowdhury. Not only has she been a dominant force in the fashion world for years, but she also plans to go beyond mere fabric and form.

MW Bangladesh, where Chowdhury leads as both publisher and editor, is yet another platform where her vision shines.

"I aimed to develop something that was not limited to fashion. Something that enabled me to connect with heritage in a more nuanced, vibrant manner," Chowdhury shared, explaining her vision.

The magazine serves as a platform through which she delivers content of global standards, all while staying deeply rooted in cultural identity.

"Bengal in Motion" began as a signature platform of the magazine, an event that fosters beautiful collaborations while promoting Bangladeshi artists. It not only provides a space for them to showcase their talents but also offers glimpses of our rich culture to both national and international audiences.

Last year's Bengal in Motion was a mesmerising tribute to the timeless power of dance, featuring iconic forms like Bharatanatyam, Kathak, Manipuri, and more. In collaboration with MAYA, the natural wellness brand by Square Toiletries, the evening unfolded as an immersive journey through rhythm, memory, and tradition.

The outcome was captivating. Viewers were not only watching a show, they were experiencing the magic of memory through movement. It was a night that honoured our rich culture and heritage.

Now in its second year, Bengal in Motion, presented by MAYA, returns as a flagship event of MW Bangladesh, with the theme "Timeless Tagore": a night dedicated to celebrating the lifelong legacy of Rabindranath Tagore. With performances spanning diverse dance forms to captivating dance dramas, the event envisions a magical evening steeped in culture and heritage.

Chowdhury expresses, "Tagore was never just a poet or a musician — he represented a universe. His creations resonate across time, connecting with every aspect of our being: our uncertainties, our aspirations, and our deep desire for acceptance."

Every detail — from décor to ambience — bears Chowdhury's artistic touch: simple yet heartfelt, traditional yet modern. The event's visual narrative reflects her design philosophy, crafting a festive atmosphere where creativity thrives and Tagore is celebrated in every corner.

Rumana Chowdhury concluded by expressing her heartfelt gratitude to MAYA, the natural wellness brand by Square Toiletries, acknowledging that such a remarkable event would not have been possible without their generous support.

As Bengal in Motion was inaugurated for its second edition on 25 April 2025, it was evident that Rumana Chowdhury was creating a movement where the past and the future do not clash but coexist harmoniously.

Photo: Courtesy