ACC Computer Brand, renowned globally for its blend of cutting-edge technology and rich European heritage, has officially launched in Bangladesh. Known for its reliability and innovation, ACC is set to elevate the local tech landscape with its premium offerings.

Walton Digi-Tech Industries Limited, the country's leading manufacturer, marketer, and exporter of technology products, has introduced ACC's range of computer products. Alongside its own Walton brand, Walton Digi-Tech will now produce and market high-end laptops, desktops, monitors, and various other computer accessories under the ACC brand, catering to the growing demand for premium technology solutions in Bangladesh.

The ACC Computer Brand was inaugurated at a grand event at the Intercontinental Hotel in the capital on November 28 (Thursday). Information & Communication Technology (ICT) Department Secretary Shish Haider Chowdhury was the chief guest at the event while Secretary to the Ministry of Youth and Sports Md Rezaul Maksud Zahedi was present as special guest.

The event, presided over by Walton Digi-Tech Industries Limited Chairman S M Rezaul Alam, was attended by among others MIST Commandant Major General Md. Nasim Parvez, Director General of ICT Department Muhammad Anwar Uddin, Founding Director of the Research & Innovation Centre for Science & Engineering (RISE) of BUET Dr. Muhammad Anisuzzaman Talukder, Uttara University Vice Chancellor Yeasmin Ara Lekha, Probashi Kallyan Bank Managing Director Chanu Gopal Ghosh, Walton Digi-Tech Additional Managing Director Liakat Ali, Walton Hi-Tech Industries PLC. Deputy Managing Directors retired Major General Sajjad Hossain and Md. Rafiqul Islamand senior officials of various government and private organizations.

It is worth noting that ACC is a popular European brand. The company's journey began in Belluno, Italy in 1968. In 2022, Walton acquired the rights of three European electronics brands with a tradition of more than half a century, including ACC. The other two brands are Zanussi Elettromeccanica (ZEM) and Verdichter (VOE). Beating several renowned global companies in international bidding, Walton acquired the rights of these popular European brands with fully automated inverter and fixed speed compressor manufacturing plants, research and development, intellectual property (design and software licenses), trademarks in 57 countries from Italia Wanbao-ACC S.r.l. 

Walton has already started marketing televisions, air conditioners and washing machines under the ACC brand. Now the company is going to produce and market computer products under the ACC brand for customers. Walton is going to initially produce 4 models of laptops, 2 models of desktops and 1 model of monitor for the ACC brand. ACC brand laptops and desktops use world-renowned chipset manufacturer Intel's 13th and 14th generation and AI Ultra chipset-powered Core i3, Core i5 and Core i7 processors. Walton Digi-Tech Industries Limited will gradually produce other IT products for ACC brand.