Pubali Bank PLC has launched its bancassurance service, in partnership with Delta Life Insurance Company Limited, marking a significant milestone in bringing banking and insurance under one roof.

Through this service, customers can now avail themselves of life insurance benefits directly from the branches of Pubali Bank, strengthening their financial security.

This initiative marks the beginning of a new chapter in the financial sector of Bangladesh and adds momentum to the longstanding successful collaboration between the two institutions.

Monzurur Rahman, chairman of the bank, inaugurated the service at the bank's head office in the capital's Motijheel today as the chief guest, said a press release.

Speaking at the event, Rahman said: "This bancassurance service will further secure the lives of our customers and provide a new dimension to their financial protection. Pubali Bank remains committed to delivering the best services to our customers."

Hafiz Ahmed Mazumder, chairman of the life insurer, and AK Azad, chairman of Ha-Meem Group, were present as the guests of honour.

Presiding over the event, Mohammad Ali, managing director and CEO of the bank, said: "It will not only expand our financial services, but also make life insurance benefits more accessible. We consider this initiative a ground-breaking step in the financial sector of Bangladesh."

Moniruddin Ahmed and Azizur Rahman, directors of the bank, Zeyad Rahman and Adeeba Rahman, sponsor directors of the insurer, Uttam Kumar Sadhu, chief executive officer, Mohammad Sohrab Uddin, consulting actuary, and Safiul Alam Khan Chowdhury, consultant, among others, were also present.