Google search

Google's AI search summaries are reducing website clicks, study finds

Google's AI-generated search summaries, part of its 'AI Overviews' feature, are significantly decreasing click-through rates to external websites, according to a new study by the Pew Research Center, a US-based think tank. The research, based on 900 US adults' search behaviours, reveals that users click on traditional website links just 8% of the time when these AI overviews appear, which is nearly half the 15% click-through rate for standard search results.

Apple does not plan to create a search engine: Apple Senior VP

Apple has no intention of developing its own search engine, according to Eddy Cue, the company’s Senior Vice President of Services. Cue disclosed Apple’s position during a recent court filing in the US Department of Justice (DOJ) case against Google’s dominance in the search industry.

Here are the top searched words on Google in 2024

Google has unveiled its annual “Year in Search” report, offering a snapshot of the key events, people, and interests that defined 2024.

Google reportedly planning 'AI Mode' for search engine

Google is reportedly working on integrating a new “AI Mode” into its search engine, offering users an experience akin to its Gemini AI chatbot, according to a recent report by The Information.

Google’s top trending searches for 2024: “demure meaning” among top searched

As the year comes to an end, Google has unveiled its top trending searches for 2024 in a blog post on December 10, offering a snapshot of global interests ranging from major sporting events to viral cultural moments.

Google to add fees for premium AI search features: report

Google is planning on introducing fees for premium features on its generative AI-driven search engine, according to a recent report by the Financial Times. The report adds that the traditional search engine would remain free of charge, with ads continuing to appear alongside search results even for subscribers.

Google to restrict U.S. election-related queries by early 2024

Google has recently announced that it will restrict election-related queries in both Bard and AI-generated searches, before the 2024 United States presidential election.

7 cool Google hacks that you need to know about

Among all the inventions of mankind, Google is probably at the top of the pyramid. It isn’t just another fun app. It has literally become a verb. From finding your favourite celebrity’s birthday to exploring Mars, there is hardly anything that Google doesn’t have the answers to. But is this great invention only a platform to gather knowledge? Well, there are far too many features that haven’t reasonably been discovered yet. Let’s take a look at 7 Google hacks that will blow your mind.

7 Google search shortcuts you didn't know

Check out these Google search indicators to save time and optimise your everyday search needs.

July 23, 2025
July 23, 2025

Google's AI search summaries are reducing website clicks, study finds

Google's AI-generated search summaries, part of its 'AI Overviews' feature, are significantly decreasing click-through rates to external websites, according to a new study by the Pew Research Center, a US-based think tank. The research, based on 900 US adults' search behaviours, reveals that users click on traditional website links just 8% of the time when these AI overviews appear, which is nearly half the 15% click-through rate for standard search results.

December 28, 2024
December 28, 2024

Apple does not plan to create a search engine: Apple Senior VP

Apple has no intention of developing its own search engine, according to Eddy Cue, the company’s Senior Vice President of Services. Cue disclosed Apple’s position during a recent court filing in the US Department of Justice (DOJ) case against Google’s dominance in the search industry.

December 24, 2024
December 24, 2024

Here are the top searched words on Google in 2024

Google has unveiled its annual “Year in Search” report, offering a snapshot of the key events, people, and interests that defined 2024.

December 23, 2024
December 23, 2024

Google reportedly planning 'AI Mode' for search engine

Google is reportedly working on integrating a new “AI Mode” into its search engine, offering users an experience akin to its Gemini AI chatbot, according to a recent report by The Information.

December 10, 2024
December 10, 2024

Google’s top trending searches for 2024: “demure meaning” among top searched

As the year comes to an end, Google has unveiled its top trending searches for 2024 in a blog post on December 10, offering a snapshot of global interests ranging from major sporting events to viral cultural moments.

April 4, 2024
April 4, 2024

Google to add fees for premium AI search features: report

Google is planning on introducing fees for premium features on its generative AI-driven search engine, according to a recent report by the Financial Times. The report adds that the traditional search engine would remain free of charge, with ads continuing to appear alongside search results even for subscribers.

December 20, 2023
December 20, 2023

Google to restrict U.S. election-related queries by early 2024

Google has recently announced that it will restrict election-related queries in both Bard and AI-generated searches, before the 2024 United States presidential election.

February 1, 2023
February 1, 2023

7 cool Google hacks that you need to know about

Among all the inventions of mankind, Google is probably at the top of the pyramid. It isn’t just another fun app. It has literally become a verb. From finding your favourite celebrity’s birthday to exploring Mars, there is hardly anything that Google doesn’t have the answers to. But is this great invention only a platform to gather knowledge? Well, there are far too many features that haven’t reasonably been discovered yet. Let’s take a look at 7 Google hacks that will blow your mind.

January 18, 2023
January 18, 2023

7 Google search shortcuts you didn't know

Check out these Google search indicators to save time and optimise your everyday search needs.

August 21, 2022
August 21, 2022

Google’s new update encourages original, meaningful content

Google search engine will now show more high-quality, human-centric content rather than low-quality content specifically made to place higher in search engines.