Daraz gears up with 12.12: The Grand Year-End Sale-Bration

After the huge success of their 11.11 campaign, the country's leading e-commerce platform Daraz is now  launching another shopping-spree opportunity, titled – '12.12'.

'The Grand Year-End Sale-Bration', as Daraz is calling it, is starting from December 12 and will continue till December 18. During this window, customers can purchase their desired products from Daraz and enjoy exclusive benefits, ranging from large discounts to coupons and vouchers, according to a press release.

Various Mega Deals and other exciting features like Flash Sales, I Love Voucher, Happy Hour, Shake Shake, and Prepayment Discounts will be available under the 12.12 campaign.

Customers need to use the Daraz Application 'Shop Now/Add to Cart' options to avail of the grand deals. The campaign has been designed to be a one-of-a-kind opening to purchase items like winter clothing, mobile phones, electronics, cross-border products, home decors, etc., at unbelievably low prices that are rarely available in any other physical or online marketplace. Customers are requested to visit the following link: https://www.daraz.com.bd/12-12-sale/ to know more about the campaign details and its offers.

Regarding the campaign, Syed Mostahidal Hoq, Managing Director of Daraz Bangladesh Limited, said, "This year, we celebrated the 11.11 Sale for the third time, and it was a massive success. Our sales skyrocketed to an incredible worth of BDT 85 million within just 15 minutes. And it was only possible because of Daraz's prime reputation earned through seamless customer-support, top-notch product quality, and efficient delivery processes. We are confident that 12.12 will provide the customers with the best year-end shopping experience."

Daraz Bangladesh, a concern of Alibaba Group, has been the center of attraction for shoppers in Bangladesh since 2015. With various timely and innovative campaigns, Daraz has redefined the online shopping experience in the country.

The 12.12 campaign, Co-Sponsored by Apex, Dabur Honey, Dettol, Motorola, StudioX, and Vaseline, is expected to add to the tally of the e-commerce giant's success. Esquire electronics, Parachute Naturale shampoo, Emami, Veet Men, TP-Link, Transcend, Wild Stone, Noah cookware, Mango, and Wiresto are the Brand Partners of the campaign. Standard Chartered Bank, Mercantile Bank, Prime Bank, BRAC Bank, and bKash will facilitate the campaign as Payment Partners, providing various additional cashback and discount offers to the customers.

Daraz is the leading online marketplace in South Asia, empowering tens of thousands of sellers to connect with millions of customers. Daraz provides immediate and easy access to 10 million products in more than 100+ categories and delivers more than 2 million packages every month to all corners of its countries.

Daraz is a mall, a marketplace and a community for its customers. It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations. To overcome the logistics challenge in its markets, Daraz has built its own logistics company specifically designed for e-commerce operations - Daraz Express (known as DEX) - to raise the standards for the industry. Daraz is also helping existing and new logistics providers digitise.

In 2018, Daraz was acquired by Alibaba Group, and is proud to carry its part of the mission to 'make it easy to do business anywhere in the era of the digital economy.' As part of the Alibaba ecosystem, Daraz is leveraging Alibaba's global leadership and experience in technology, online commerce, mobile payments, and logistics to drive growth in its markets.