EVIDENT DOWNFALL OF ACTIVISION
In case you have been living under a rock, the Call of Duty: Infinite Warfare trailer has drawn over 2.6 million dislikes since its world reveal. As of now, it's the 2nd most disliked video on YouTube and wouldn't be anything great to look forward to if it becomes the most hated video of all time. What has caused such a prosperous billion dollar franchise to upset the community? Plenty can be stated but let's discuss about the ones responsible for providing it's developer and publisher a hard time in putting out the fire.
Familiarity breeds contempt. Call of Duty has been around since 2003. Therefore, there's no denying veteran gamers are getting tired of this annual franchise. Furthermore, it has sold over 200 million copies approximately worldwide, generating billions of dollars for its publisher Activision, a company that has not always been popular among videogame forum dwellers. Owing to its ridiculous success, the gamers felt rather annoyed.
Fans have been yearning for a return to the origins of the franchise, precisely to be more grounded on the modern day scenario. Although the sci-fi aspects of it are made to work in tune and resonate with the shooter, many believe the series is not equipped for it. "What I believe is that Advanced Warfare completely shook the foundations of the Call of Duty formula. Newcomers clamored to the newer iterations because of this. Meanwhile, the veteran's opinions were enormously mixed. Some adopted it while others shunned it completely. Black Ops 3 refined the new futuristic setting and made it so that a large proportion of the disgruntled fanbase were satisfied with the tight-precision gameplay," says Shahrukh Ikhtear, Sub-editor, Shout, when asked why the futuristic titles were the best sellers after harboring great resentment in the first place.
Although Modern Warfare was the first to make the leap away from that historical conflict, fans forgave it because it was really good. And while the last two titles, Advanced Warfare & Black Ops 3, have been critically well-received, a growing number of outspoken fans have made it vivid that they absolutely do not want to shoot robots or drones.
Gamers tend to become frustrated and act enraged correspondingly when their voices aren't heard, let alone considered. While Activision sings the obligatory community praises, they continue to turn down feedback and ideas from its community. Although one cannot valiantly claim that it's noble had they listened, the outcome of the new Call of Duty: Infinite Warfare would be cordial if not immensely satisfactory before launch.
Gamers like to pick a side. After EA and Dice's more gritty, in-depth & authentic shooter, Battlefield 1, pulled off the greatest word reveal trailer in history; it's of no astonishment that Call of Duty has, from then onwards, garnered more & more hate from even the most hardcore Call of Duty players. They, themselves, disliked the Infinite Warfare trailer seeing how gloomy and tedious it pales in comparison. Even a scene containing with astronauts literally floating in space & fighting couldn't save its fame from incoming animosity. Come on, Activision! There is enough hatred in this world without pouring some more into it.
When asked about his take on the new title, Shahrukh added, "After a bunch of key developers left from Infinity Ward, they couldn't keep up with Treyarch. Now a mere shadow of their past, IW have a lot to validate regarding the new game."
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