Chattogram, as Bangladesh's principal maritime gateway, has experienced robust economic growth in recent years – primarily driven by its strategic port, burgeoning industrial base, and the expansion of trade. Thanks to this economic boom, the demand for luxurious apartments has surged, marking a significant shift in the housing preferences of the port city's residents.

There is a growing preference for quality living spaces that offer comfort, security, and amenities that can make urban living not only bearable but enjoyable. Luxurious apartments are meticulously designed to meet these needs, offering a sanctuary from the hustle and bustle of city life.

A lifestyle choice

Choosing to live in a luxurious apartment is more than a housing decision; it's essentially a lifestyle choice. It offers an exclusive community environment where like-minded individuals can interact and enjoy a higher standard of living. The convenience of having a plethora of amenities at your doorstep, along with the tranquillity and security of these residences, provides an unparalleled living experience.

Bishazit Das, Assistant Manager at Business Development of Navana Real Estate Ltd. says, "If you need to buy a luxurious home, a budget of at least 7 to 12 crore is necessary. This is for a good reason because a luxurious apartment will offer you state-of-the-art facilities, unlike any other apartment. It is truly a big investment."

According to Das, Navana Real Estate Ltd. has luxurious apartments in Chattogram and for these apartments, you may need to pay a price of about Tk 30,000 per square foot and beyond.  

The amenities offered in these luxurious apartments go beyond the standard. Residents can enjoy facilities such as swimming pools, gyms, landscaped gardens, community halls, and children's play areas. Some of the more exclusive properties also feature rooftop terraces, barbecue areas, and even private cinemas. These amenities are designed with the utmost attention to detail to provide a sanctuary of comfort and leisure.w

Prime locations

Security concerns are paramount for the city's affluent residents. Luxurious apartments in Chattogram are often part of gated communities and are located in prime locations, which offer enhanced security features, including 24/7 surveillance, secure entry points, and in some cases, private security personnel.

A K M Rafiul, Head of Sales at Sheltech (Pvt.) Ltd. mentions, "South Khulshi is one of the most sought-after locations in Chattogram and we are also planning to expand our business there. Areas such as Agrabad, Nasirabad, and Panchlaish are also hotspots for these high-end properties."

The influence of global trends

Globalization has also played a crucial role in shaping the preferences and expectations of Chattogram's residents. Exposure to global trends and lifestyles through travel and media has increased the appetite for luxury and convenience.

The younger generation, in particular, influenced by these global standards, seeks residences that offer a contemporary lifestyle, complete with the latest in technology and design. Luxurious apartments cater to this demand, offering smart homes equipped with modern conveniences and architectural designs that reflect global trends.

Photo Courtesy: Rajib Raihan

Investment potential

Investing in a luxurious apartment in Chattogram is not merely about owning any other apartment – it's about making a statement and enjoying a lifestyle that is second to none. These properties are seen as valuable assets that appreciate over time, offering substantial returns on investment. The growing demand for luxury living in Chattogram, coupled with the city's economic growth, makes it an opportune time to invest in these exquisite properties.

As Chattogram continues to grow and evolve, the trend towards luxury living is expected to rise. The demand for these high-end apartments is driven by the increasing number of expatriates, business executives, and affluent locals who seek comfort, convenience, and luxury. This has prompted developers to push the boundaries of design and innovation to create living spaces that are not just homes but sanctuaries of luxury and peace.